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1988 Countdown: Commercial Break #22

(New to the countdown? Catch up here.) Robert Plant’s exploding lightbulb segues elegantly into a clip of a rocket taking off, heralding the sixth appearance of the promo spot for MTV’s “Big Bang ’89.” This time through, I’m admiring the work of the network’s graphics department: crosshairs moving across maps, an animated explosives detonator, grids […]

posted 9 December 2010 in 1988. 1 comment

1988 Countdown: Commercial Break #19

Once again, we visit the Duke. For the fifth time, we see the hourly promo spot for the “Big Bang ’89″ broadcast. Lots of quick video clips: Robert Plant points to the sky. Bret Michaels flails his arms around. Kip Winger bashes out a chord. Larry Blackmon rocks the codpiece. Daryl Hall grabs a handful […]

posted 10 June 2010 in 1988. 4 comments

1988 Countdown: Commercial Break #13

(If you’re new to the countdown, you can click here to catch up.) We kick off this commercial break with the spot for MTV’s “Big Bang ’89″ broadcast that we’ve seen three times before. A lot of big hair among the featured acts: Poison, Winger, Daryl Hall, Escape Club, Vixen. But even at age 40, […]

posted 10 June 2009 in 1988. 1 comment

1988 Countdown: Commercial Break #9

A lonely bugle plays over an image of Jon Bon Jovi–who’s looking morose, with his left hand on his cheek. Maybe Jon’s run out of bottles, and hence no longer knows what day of the week it is. “Bon Jovi on the road,” says the Voiceover Guy. “They play their guts out.” The image changes […]

posted 7 October 2008 in 1988. no comments yet

1988 Countdown: Commercial Break #6

Once again, MTV visits the Duke. First up, a network spot for the show Now Hear This: MTV’s Guide to New Music. This program aired on Monday nights and was hosted by golden-maned Adam Curry. “World premiere videos,” voiceover guy says, and we see clips of Keith Richards, Huey Lewis, and the Fresh Prince (aka […]

posted 24 July 2008 in 1988. 4 comments

1988 Countdown: Commercial Break #1

And we go to a commercial break! First, there’s an MTV promo touting their dedication to new music. “Every major band was a new name at one time,” says a bass voice (moderately portentous, but without enough presence to get movie-trailer work). Then they flash the names of these brand-new bands that they’re backing with […]

posted 15 May 2008 in 1988. 2 comments